Why we invested in GoSats begins with a simple observation: India does not need to be convinced that bitcoin matters. It needs the right products to make accumulating it feel ordinary. Founded in 2021 in Bengaluru by Mohammed Roshan and Roshni Aslam, GoSats lets users earn bitcoin cashback whenever they shop across more than 120 partner brands, both online and at physical retail.

The product wraps a familiar rewards experience around a fundamentally different payout. Where traditional cashback erodes in fiat or expires in points, GoSats users receive sats they can stack, withdraw, and hold. The result is a quietly subversive consumer experience: shopping habits that already happen daily are converted into a long-term Bitcoin savings program, with no behavior change required.

Our Fulgur thesis prioritizes teams that solve real distribution problems in markets where bitcoin can have an outsized effect on personal finance. India is exactly such a market: young, mobile-first, and increasingly skeptical of inflationary fiat dynamics. GoSats is among the few teams marrying serious technical execution with deep merchant integrations to make rewards-based accumulation actually work at scale.

The vision extends well beyond cashback. As partner networks expand and Lightning rails mature, GoSats is positioned to become a primary on-ramp for millions of Indian users who have never considered themselves bitcoin investors. The path from rewards to recurring buys to full self-custody is short, and GoSats is building products that walk users through it without friction.

We partnered with Mohammed and Roshni in 2021 because they combine product taste with operational grit, and they understand the Indian consumer better than anyone we have met in the category. GoSats has the potential to onboard a generation of Indians to bitcoin one purchase at a time, and that is exactly the kind of compounding story we want to back.